It is not challenging to see the value in Business Intelligence software. The ability to easily and quickly analyse and report on the data captured by your organisation can transform decision making processes, delivering insight into the way your company functions – and how your customers respond. Yet in the past many companies were inclined to put aside any efforts to explore BI products.
Though Excel is a capable and ubiquitous tool for analysing data, users need to have a certain level of expertise that is difficult to come by. For most people, complex spreadsheets are simply too arcane. On the flipside, specialist BI tools hosted locally can be expensive to license and maintain. Enter Cloud BI – an affordable, accessible approach to slicing and dicing data.