Exceptional customer service is par for the course today as businesses are getting more competitive. Besides, given the general reliance on technology, and with some people being less tech-savvy than others, support services have become even more of a necessity.
That customers demand more and better in terms of customer service is also a factor that enterprises should seriously consider. According to software company Freshworks’ collection of customer service statistics for 2023, “64% of customers want a reply within an hour of posting on Twitter, and 85% of customers said they expect a company to respond within six hours.” Quite a tall order, that.
But as to what type of support service should be offered is something that businesses have to identify first: is it technical support or customer support? Confusion between the two is rather common and because of this, the terms are often used interchangeably. This blog post will look into the key differences between tech support and customer support, and why it’s essential to know the distinction.
First off, let’s review their definitions.